An animated video explaining the main principles

It might be useful to understand the fundamentals of social economy before starting to talk about it. Which challenges does it address? How does it work? Who does it benefit? We made a motion design video to answer all those questions.

Discover the actors of social economy in Europe

And now, time to put things into practice! To do that, we made 3 portraits of social enterprises located in 3 European capitals: Barcelona, Vienna and Belgrade. The videos make it possible for the viewer to hear the testimonies of those who support those projects, but also the ones who benefit from them.

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A leaflet that summarizes the main principles

Finally, Caritas Europa wanted to put together a simple leaflet allowing them to briefly present the fundamentals of social economy, and which could be handed out at events.

Team

Project management
Antonella Lacatena
Animation
Squarefish
Video clips
Yann Verbeke
Leaflet
Simon Marchal

Ndioufa ©Yann Verbeke

Sénégal

Sénégal ©Yann Verbeke

Team

Project management
Antonella Lacatena
Direction
Antonella Lacatena
Yann Verbeke
Filming
Yann Verbeke
Editing
Yann Verbeke

Equipping a brand new exhibition

In 2015, the COOP center moved to the banks of Anderlecht’s canal, inside a former industrial flour mill in the heart of a rapidly changing neighbourhood. Switch was asked to create a series of devices aiming to equip the neighbourhood’s discovery center.

Animated videos on social movements

We started by producing two informative videos about the birth of social movements in Brussels and the issue of the right to housing. We opted for a technique combining animation and archival photos, with a touch of humour on top.

Travelling through time on a barge

We then created an immersive installation allowing the visitor to cross the Brussels Canal on a barge… back in 1890. We projected an animated video reproducing the Canal’s surroundings on the walls and the ceiling of the center for a full immersion.

Aerial view of the Canal

Last but not least, Switch was asked to produce a video allowing the visitor to travel the Canal as it is today, by air. We used a drone to capture aerial images from the Canal’s mouth in Charleroi.

Team

Production
Nicolas Stinglhamber
Antonella Lacatena
Storyline
Nicolas Stinglhamber
Animation
Rocio Alvarez
Video & Editing
Yann Verbeke
Video mapping
Jerémie Mazurek

Team

Project management
Antonella Lacatena
Nicolas Stinghlamber
Filming
Yann Verbeke
Tristan Galand
Thomas Bojan
Animation
Jérémie Mazurek
Sound
Pierre-Yves Rijckaerts
Editing
Thomas Fournet-Oberlé

Birth of a militant project

The idea behind Copa Para Quem was born in late 2013 when reporter Maryse Williquet went to Brazil. There, she discovered a country buzzing with excitement and getting ready to host a historic event. However, she soon learned about another reality – one that the host country was trying to hide. That’s when she decided to embark on this crazy project. Switch decided to follow her and help her turn it into a reality.

An exciting human adventure

Maryse Williquet stayed for five months in the city of Fortaleza, the capital of one of the poorest states in Brazil. It gave her enough time to establish solid relationships with the “undesirable ones”, that the authorities seek to hide by kicking them out of the city, but also with those campaigning for the event to be managed differently. The Copa Para Quem movement was just being born and we were seeing it in real time.

An interactive transmedia project

We chose to approach this issue through the web documentary format, allowing the audience to discover it at its own pace, one theme at a time, with the possibility of deepening the experience. We also produced a 26-minute linear format for theatrical and TV screenings.

 

Discover the full project : www.copaparaquem.com

Crowdfunding

The project was quickly awarded a grant from the Fund for Journalism. To support this grant, we created a crowdfunding campaign on KissKissBankBank. That’s when we realised how much the audience was interested in this topic. Our campaign soon reached its goal; a genuine community was created around the project.

Results

Copa Para Quem has been a real public success thanks to our community and relentless promotional work. The web documentary has been viewed more than 100,000 times, with an average session duration particularly long for this type of format. The linear documentary has also been screened several times, with or without debates. Finally, thanks to its media coverage, Copa Para Quem helped to provide an alternative look at this hugely popular event.

Festivals & Awards

Team

Direction
Maryse Williquet
Production
Antonella Lacatena
Alisson Severino (Production Assistant)
Reporters
Maryse Williquet
Clémentine Delisse
Filming
Yann Verbeke
Clémentine Delisse
Editing
Thomas Fournet-Oberlé
Digital Production
Brendan Coolsaet
Web Design and Development
Brendan Coolsaet
Animation & Visuals
Constantin Beine
After Effects
Yann Verbeke
Soundtrack
Clément Marion
Calibration
Miléna Trivier
Sound Mixing
Pierre-Yves Ryckaert

With the participation of the Fund for Journalism, the Belgo-Brazilian Committee, Pianofabriek, CNCD-11.11.11 and the newspaper Le Soir.

Team

Antonella Lacatena
Production
Yann Verbeke
Direction & editing
Grégoire Verbeke
Filming

Team

Mathieu Harford
Direction
Sacha Caloussis
Filming
Yann Verbeke
Editing
Aurélie Forge
Set design
Sonicville
Sound
Nathalie Uffner et Olivier Englebert
Actors

Team

Production
Antonella Lacatena
Nicolas Stinglamber
Animation
Enclume Animation
Direction
Constantin Beine
Jérémie Mazurek
Lyrics and vocals
Yves Lacomblez
Composing
David De Bel
Bruno Gontier
Sound
Pietro Lacirignola